Quickribbon Aweber TALKS Converts Better? | Marketing Tools Today.com
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I have been doing some testing with the new Aweber “Thank You” page to see if it helps convert more double opt in subscribers.

On a niche site of mine I kept my normal “Thanks” page where it provides instructions on how to confirm their opt in as well as graphics showing the process. The 50/50 split test was against Awebers new default thank you page where a professional sounding recording automatically plays and gives verbal directions on how to confirm their opt in.

The results are

My Page:  Displays-98   Subscribes-26   Conversion-26.5%

Aweber Page: Displays-184  Subscribers 44  Conversion- 23.9%

While it’s too early to make any conclusions I have made one…

Aweber can’t divide by 2 very well. :(

One Response to “Aweber TALKS Converts Better?”

  1. Michael, I’d recommend putting the audio on your already customized thank you page and testing. Something that’s been personalized is almost always going to perform better than a 1 line generic thank you page. The true head to head comparison would be adding audio to your customized thank you page.

    We recommend all customers use a customized thank you page, we provide the generic one as a placeholder until they do so.

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